August 2026 · 4 min read
As a reseller, you purchase a batch of "credits" at a discounted wholesale rate — each credit activates one customer subscription. You then sell these subscriptions to your own customers at a retail price you set.
The difference between your wholesale cost per credit and what you charge your customer is your profit. For example, if a credit costs you a wholesale rate and you sell the subscription for more, that difference is your margin per customer.
Larger credit packages typically come at a better per-credit rate than small ones — many resellers start with a smaller batch to test demand, then scale up as their customer base grows.
Research what similar services charge in your area, and price competitively while still leaving a sustainable margin — being too cheap can actually hurt trust as much as being too expensive.